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Healthy cooking and smart storage

Healthy cooking and smart storage
iF Award GIO GIO iF Award

Connecting the dots in the kitchen

For many years, we’ve been designing pots and pans for Tefal. Consumer insights helped us developing cookware for people with small kitchens; smartly stackable, space saving through detachable handles and easy to store lids. The Vitality-range gives people the tools for healthy cooking.

Consumer insights

Compact storage

Kitchen cabinets are usually cramped and full. Space is limited and kitchen gear is usually not designed for efficient, easy and neat storage. Interview sessions with consumers taught us that large, bulky panhandles are the source of many storage problems.

These and other insights inspired us to design a multitude of sets of pots and pans for Tefal. We designed pans with detachable handles, nesting pans with easy-stacking lids and pans with handles that fit together like a compact 3D-puzzle.

Consumer insights

Kitchen cabinets are usually cramped and full. Space is limited and kitchen gear is usually not designed for efficient, easy and neat storage. Interview sessions with consumers taught us that large, bulky panhandles are the source of many storage problems.

Compact storage

These and other insights inspired us to design a multitude of sets of pots and pans for Tefal. We designed pans with detachable handles, nesting pans with easy-stacking lids and pans with handles that fit together like a compact 3D-puzzle.

Tefal Ingenio: Pans with detachable handles.

Tefal Ovation: Smartly nesting pans and lids. The lids feature the innovative ‘butterfly-knob’.

The pans in the Modulo range nest together down to the ‘butterfly’ side-handles that neatly collapse to fit inside the bigger pan.

Healthy cooking

Changing behaviour

Eating healthily is important. Cooking healthily requires the right tools. We designed the Vitality range with just that in mind. These friendly looking pans are optimized to cook with the minimal amount of oil to ensure a healthier meal.

We carefully and purposefully shaped the pan, its handles, and all the details. For stir-frying Thai cuisine or grilling fish; Tefal makes the right pan for all purposes!

One of the biggest challenges for a designer is to change the users’ behaviour through the design of a product or service. This is especially the case when dealing with something as personal as food and drink.

The Vitality-range that we developed for Tefal enables people to cook with virtually no oil at all, while maintaining valuable nutrients. The products possess a certain optimism that encourages people to live healthier.

Healthy cooking

Eating healthily is important. Cooking healthily requires the right tools. We designed the Vitality range with just that in mind. These friendly looking pans are optimized to cook with the minimal amount of oil to ensure a healthier meal.

We carefully and purposefully shaped the pan, its handles, and all the details. For stir-frying Thai cuisine or grilling fish; Tefal makes the right pan for all purposes!

Changing behaviour

One of the biggest challenges for a designer is to change the users’ behaviour through the design of a product or service. This is especially the case when dealing with something as personal as food and drink.

The Vitality-range that we developed for Tefal enables people to cook with virtually no oil at all, while maintaining valuable nutrients. The products possess a certain optimism that encourages people to live healthier.

Fitting look and feel

Pressure cookers save time and energy, whilst ensuring the nutritional properties of the ingredients stay preserved. Reason enough therefor, to renew interest in this culinary technique. With that in mind, Tefal asked us to redesign this product.

The challenge here was to make the pressure cooker safe and affordable while at the same time giving the product a friendly look and feel. The end result fills us with pride; the Secure Alu Pressure Cooker has been introduced worldwide and is especially successful in the US and South America.

Fitting look and feel

Pressure cookers save time and energy, whilst ensuring the nutritional properties of the ingredients stay preserved. Reason enough therefor, to renew interest in this culinary technique. With that in mind, Tefal asked us to redesign this product.

The challenge here was to make the pressure cooker safe and affordable while at the same time giving the product a friendly look and feel. The end result fills us with pride; the Secure Alu Pressure Cooker has been introduced worldwide and is especially successful in the US and South America.

Team

Discover more about this case? Contact Marcel

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