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Packaging for the maker community

Packaging for the maker community
The Dieline Package Design Award

Ultimaker 2 Go

The Ultimaker 2 Go printer is Ultimaker’s latest introduction and one of the most powerful little 3D-printers around. It’s great for makers on the go. We designed the packaging concept that let the machine fully live up to its name.

Packaging that plays two roles

We created a packaging concept for this new 3D printer that invites customers to take it on the road. The core of the solution is the grey EPP Box. This plastic foam material made of polypropylene is lightweight, shock resistant and made to last. The high-quality foam shells and a brown cardboard box protect the printer during transport from manufacturer to user.

After unboxing the shells double as a cool and easy carrying case to do 3D printing jobs on the road. This solution allowed us to get rid of the cheap, flacky and unsustainable foam inserts, you often see in electronics packaging.

Packaging that plays two roles

We created a packaging concept for this new 3D printer that invites customers to take it on the road. The core of the solution is the grey EPP Box. This plastic foam material made of polypropylene is lightweight, shock resistant and made to last. The high-quality foam shells and a brown cardboard box protect the printer during transport from manufacturer to user.

After unboxing the shells double as a cool and easy carrying case to do 3D printing jobs on the road. This solution allowed us to get rid of the cheap, flacky and unsustainable foam inserts, you often see in electronics packaging.

Plug & play

Next to the carefully chosen packaging material, we thought of other solutions to make life on the road as easy as possible. The durable nylon strap that comes along holds together the packaging’s shells and is used for lifting and carrying. In order to use the printer, you unlace the strap, lift the upper part of the packaging and you immediately face this ‘mighty mini 3D printer’.

The case holds the printer without the need to remove the filament spool, which is carrying filaments for printing. Other 3D print necessities like tape, glue, and basic replacement parts are neatly stowed away in a separate, built-in compartment.

Just by removing the foam shells and plugging in, the Ultimaker to Go is ready for a new 3D- print job.

Plug & play

Next to the carefully chosen packaging material, we thought of other solutions to make life on the road as easy as possible. The durable nylon strap that comes along holds together the packaging’s shells and is used for lifting and carrying. In order to use the printer, you unlace the strap, lift the upper part of the packaging and you immediately face this ‘mighty mini 3D printer’.

The case holds the printer without the need to remove the filament spool, which is carrying filaments for printing. Other 3D print necessities like tape, glue, and basic replacement parts are neatly stowed away in a separate, built-in compartment.

Just by removing the foam shells and plugging in, the Ultimaker to Go is ready for a new 3D- print job.

Challenging makers

We created little holes at packaging’s corners challenge users to clip on their own 3D-printed parts. These add-ons can be functional, such as wheels, handles and cup holders or just mere fun, making the case personal. This strikes beautifully with Ultimaker’s open source business model.

On YouMagine, their on-line community, 3D enthusiasts share, create, adapt and exchange their knowledge. They already share and create new ideas to improve the packaging design, stressing Ultimaker’s strong belief that through collaboration and sharing all of us can make all things better.

Challenging makers

We created little holes at packaging’s corners challenge users to clip on their own 3D-printed parts. These add-ons can be functional, such as wheels, handles and cup holders or just mere fun, making the case personal. This strikes beautifully with Ultimaker’s open source business model.

On YouMagine, their on-line community, 3D enthusiasts share, create, adapt and exchange their knowledge. They already share and create new ideas to improve the packaging design, stressing Ultimaker’s strong belief that through collaboration and sharing all of us can make all things better.