ADCN (Art Directors Club Netherlands) nominated our Ultimaker 2 Go packaging solution for a prestigious ADCN Award 2017, in the category Packaging Design. For this year’s special 50th edition 229 submissions are nominated in 33 different categories. On April 13, the jury will announce the winners of a Bronze, Silver or Golden Lamp at the official award ceremony at Royal Theater Carré in Amsterdam.

The Ultimaker 2 Go is currently one of the most powerful little 3D-printers around, great for makers on the go. Our packaging concept lets the machine fully live up to its name. The core of our solution is an elegant, grey EPP box that plays two roles. First, it protects the printer during transport from factory to user. After unboxing, it doubles as a lightweight and shock resistant carry-case, held together by durable nylon straps for lifting and transport.

Once at its destination, the printer is ready for use in no time: unlace the belt, lift off the upper part of the packaging and you are immediately face to face with this mighty mini printer. The case holds the printer with the filament spool already in place. Just take out the printer, plug, and play. Last year The Dieline awarded our packaging design with the Editor’s Choice Award 2016.

ADCN is the club and platform for creativity in advertising and design in the Netherlands. ADCN’s mission is to unleash Dutch creativity. Each year they award exceptional creativity and craft in advertising and design with the Lamps. These ADCN Awards (Lamps) are recognized as a symbol of the very highest creative achievement in the Netherlands. This particular 50th award show will take place in Royal Theater Carré in Amsterdam on April 13th.